WNBA Championship Win-Reactive for Nike
In 2024, the New York Liberty gave Lady Liberty her first ring.
Campaign: TV, OOH, social, apparel
As part of the larger campaign, we also celebrated Sabrina Ionescu’s MVP win with her own campaign centered around the iconic ‘YERRRRR’ New Yorker-centric word.
Featured in Sports Illustrated / Campaign / 247 Sports / UPROXX / Women’s Health / Sole Retriever
AdAge Top Creative Campaigns
Adweek: The Ads That Made Creatives Jealous in 2024
Creative Credits:
ECDs: Caleb Jensen, Blair Warren
CD’s: Jordan Dinwiddie, Emma Barnett, Jeff Williams
Creatives: Andrew Chhour, Jacobi Mehringer, Myles Brown